What are the benefits of becoming of Jazzercise instructor? It seems to me that it just costs a lot of money.
I am an instructor/franchisee non-owner. I certified in October 2017. It’s hard to get rich/make a living teaching or owning your own studio, but the rewards are endless— mostly you will be part of an incredible 50+ year legacy that works. Plus it’s further motivation to stay fit and never have to pay for a workout again. I teach at 3 locations and 2 out of those 3 pay $20 per class.
I deduct everything in my tax filings, and after that initial high cert fee, I pay insurance, licensing, for music, a mic, and will need to renew my cpr license every 2 years (I am due for renewal). I don’t remember ever paying $500 after that first year— probably under $300 (too lazy to search my files for tax filings!).
The rules and standards are super stringent! So if you are not a rule follower you might struggle, but I’m more about quality over following the letter of the law— so I’m ok with bending to suit my class’ preferences and needs. Most people are not as fit as you are, so you will need to adjust intensity to suit your audience. There are certain rules I definitely follow because I worry about safety and liability including no more than 16 minutes at the peak of the curve and no more than 12 minutes worth of heavies.
The standards are crazy and you will need to submit videos of yourself performing routines within a year of your initial certification and then every 2 years after that. You will get picked apart and criticized mercilessly and coached, but this all ensures a quality program. Plus it makes sure we are offering the very best we can to compete in a super competitive industry. I love learning the choreo and I love putting sets together. I’m mostly rewarded though by the sense of community and truly affecting how people see themselves and believe in themselves. It’s an honor to be a part of that journey! You will hear stories of other people’s’ struggles and triumphs that will renew your faith in humanity.
But I could never do this without already having a full time job. Teaching fitness and cheerleading for other people feeds my soul!! It does not pay the basic bills however! If you are passionate about it, try it! The training and choreo notes/videos WILL make you a better instructor and it will help with your confidence. I have found that I no longer get nervous when presenting or speaking in front of people because I show my vulnerabilities regularly by teaching class. I have no regrets about starting this program.
You will deal with BS and drama of other people and stupid corporate rules but that is the case with every single thing in life. If you can afford the certification fees— I say go for it! Just be sure to talk to the folks who own/teach at the place where you jazz now. Jazzercise is such a wonderful community. You will be blown away about the sisterhood, camaraderie and support! You will also definitely depend on these women to give you advice and mentor ship.
If I know jazz— I know the place where you take class will be thrilled someone is willing to step up and hopefully take over coverage! Now is not the time to be shy! Ask for help. Good luck and post back to let us know how things go. ❤️❤️👍👍💪💪💪
Jazzercise fitness classes, taught by more than 6,000 instructors, blend jazz dancing with an aerobic workout for nearly a half million students worldwide. Jazzercise makes money through franchise fees as well as the sale of clothing, books, and other merchandise online and through catalogs. The company's JM DigitalWorks unit produces Jazzercise workout tapes and provides video production services to other clients. Its Jazzertogs division offers fitness apparel and accessories. CEO Judi Sheppard Missett, a professional dancer, founded Jazzercise in 1969 and began franchising in 1980.
Facts & Figures
Jazzercise has been helping people reach their fitness goals for decades. With its fun and innovative mix of the latest hits and easy to learn dance moves, these classes are a fitness routine that millions of people love. Because of its inclusive, high energy atmosphere, people find that they can stick with Jazzercise when other exercise plans have failed. Teachers are highly trained and can be found in every corner of the U.S. and even in other countries. Classes are offered in gyms and community centers, making it easy for people to find a class in their neighborhood. Through its commitment to remain fresh, new and exciting, Jazzercise is always developing new routines and even new styles of classes. For instance, students can take the classic version, focus on strength training or enjoy a fusion of the two.
Jazzercise offers something unique in the fitness world. It’s a completely non-competitive environment where everyone is welcome. Each class feels a lot more like a party than a workout, which is why people keep coming back for more. Students receive instruction and safety tips in every session. Teachers are well trained to offer competent instruction, ensuring the health and wellness of every participant.
Jazzercise started in 1969 when creator Judi Sheppard Missett offered the first class in Evanston, Illinois. In 1972, Missett moved to California, and the movement began to really take off in 1977 when she began teaching other instructors who went on to form their own classes. Missett began videotaping routines which were then distributed to instructors. With the release of books, records and videos in the next few years, Jazzercise was becoming a phenomenon. By 1983, instructors were purchasing franchises and the classes had a presence in all 50 states. Jazzercise is still a growing business in the 21st century with more classes than ever before and more than $97 million in systemwide sales.
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Based in Carlsbad, California, Jazzercise’s instructors teach its total-body conditioning program to almost half a million participants each year in the United States and more than 30 other countries.
According to the Jazzercize franchise website: “Do you want to share your passion with others?
“Become a fitness instructor!
“Jazzercise offers you the opportunity to own your own business while staying fit and enhancing the lives of others through exercise and dance.
Jazzercize is a fast-growing franchise
Entrepreneur magazine has named Jazzercize to its fastest-growing list.
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Number of Jazzercise Locations: 8,643
Total Investment: $2.98K – 76.5K
Began Franchising: 1982
Jazzercise Franchise Units – U.S.
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TAGS: Jazzercise, Jazzercise franchise, Jazzercise complaints, Jazzercise franchise complaints, Jazzercise dance franchise, Jazzercise franchise cost, Jazzercise franchise information
Jazzercise Franchise Fee, Revenue, And Profit Margin
Jazzercise is a fitness franchise that offers aerobic exercise classes with dance moves to its many clients. Its classes are designed to be fun with lots of loyal clients to show.
Founded by Judi Sheppard Missett in 1969, it saw the need for expansion and began franchising in 1982.
Jazzercise provides a total body work-out, also called the total-body conditioning program. This franchise has grown not only into a national brand but also has an international presence in over 30 countries and growing.
To become its franchisee, you’re trained and certified first as a fitness instructor.
Jazzercise is seeking to open more franchise units in existing and new locations. Interested franchisees throughout the United States, Asia, Australia & New Zealand, Canada, Eastern Europe, the Middle East, Mexico, South America, and Western Europe are all invited to apply.
As a great dance-fitness franchise, prospective franchisees benefit from its strong culture of excellence built over the years. The journey commences with instructor training where you get to channel your passion for fitness by keeping fit while instructing others.
As a Jazzercise franchisee, you won’t need to worry about creating new material. All this is handled by the franchise. New exercise and dance moves, as well as playlists, are sent to you. This is in addition to a variety of workouts. The best part is that all of its moves are pre-approved by health and fitness specialists.
Jazzercise instructors and franchisees get support and ongoing training in addition to the franchisor’s online pool of resources. There are also exciting discounts on workout gear among many others.
Basically, as a Jazzercise franchisee, you’re covered and supported to excel.
Becoming a Jazzercise franchisee comes with meeting the franchisor’s financial requirements. These include an initial investment fee ranging from $2,405 to $17,155, plus an ongoing royalty fee of 20% of gross sales. A breakdown of the initial investment fee includes those for an associate franchise and class owners or business franchises.
Cost breakdown for an associate franchise includes a franchise fee of $1,250, associate fee of $0 to $120, insurance ranging from $175 to $275 and equipment from $550 to $700. Others include music at $30 to $55, miscellaneous opening costs at $400 to $650 and additional funds for 3 months estimated between $0 to $150.
Cost breakdown for class owners includes a franchise fee of $1,250, insurance at $175 to $275, equipment ranging from $1,775 to $4,425, music at $30 to $55, and marketing & advertising starting from $0 to $2,000. There are also security deposits from $0 to $2,500, miscellaneous opening costs between $400 to $650 and additional funds for 3 months ranging from $110 to $6,000.
Jazzercise franchisees get access to a wealth of support. These range from ongoing to marketing support categories. For marketing support, franchisees get the opportunity to join its cooperative advertising program, access to ad templates as well as national and regional media advertising.
Others include social media advertising, SEO, website development, email marketing, and loyalty programs. Ongoing support includes scheduled newsletter releases, organized meetings & conventions, a toll-free line as well as a grand opening.
Others include online support, security & safety procedures, field operations, site selection, use of its proprietary software and access to its franchisee intranet platform.
Franchise Term & Renewal
Jazzercise has a franchise term of five years. After this, the franchisee may decide to renew. However, this comes with certain conditions. Term renewal is only possible after satisfying the franchisor’s set requirements.
Jazzercise allows for a term renewal of 5 years.
Information on financing isn’t available on its website. However, such information can be obtained through discussions with the franchisor or in its franchise disclosure document.
Owning a Jazzercise franchise comes with certain restrictions and obligations. As its franchisee, you’re the only person authorized to conduct its dance fitness program. However, a few exceptions may apply. Instructors are permitted to conduct the program for less strenuous, and low impact routines. Children’s programs can also be conducted by an instructor.
Jazzercise franchisees can also sell a variety of merchandise as provided by the franchisor. Examples of such merchandise include DVDs, and clothing accessories among others.
Are There Exclusive Territories?
The franchisor does not currently offer exclusive territories. However, discussions can be held with the franchisor which may lead to some form of arrangement. Franchisees aren’t guaranteed such exclusive territories though.
Applying For A Jazzercise Franchise
There are multiple yet simple procedures for interested investors to apply for this franchise opportunity. It begins with watching and rehearsing an online choreography posted on its application page. After application, prospective franchisees have a week to submit movement screening.
Approved movement screening leads to the next step. You are required to fill its online application form. A training specialist from Jazzercise issues you all the training material necessary.
What’s more? The application process isn’t difficult at all! Comprehensive information on franchise information is provided by a franchise development representative from Jazzercise.
After signing the franchise agreement, you are expected to make either full or partial payments. The window for completing the partial payments is open for 30 days. The franchisor seeks to make it easier and convenient for prospective franchisees to start the process of owning their franchise.
Franchisee Training And Audition
This is a part of the application process for becoming a Jazzercise franchisee. A period of 5 weeks of training is provided by a training specialist. Each day during this period, you are taken through a detailed training session. This is in addition to providing you with guidance and feedback on the most basic of information.
Choreography practice and cueing is an essential part of the process. This all leads to the New Franchisee Training day.
Here, franchisees get hands-on coaching to enable them to refine the skills they’ve learned. The New Franchisee Training day session lasts about 3 to 4 hours.
Audition follows immediately after, with prospective franchisees performing the skills they have mastered. Passing the audition qualifies you for the franchise opportunity. This comes with instructor certification too.
The information provided on the Jazzercise franchise has shown that it isn’t so difficult to own one. When given the franchise disclosure document, you should endeavor to have a clear understanding of its contents. This helps set you on the right path. Some legal assistance will be very essential.
In a throwaway scene last season on Glee, Gwyneth Paltrow teaches a local Jazzercise class dressed in a shiny leotard and neon headband. It’s true that the dance aerobics format founded by Judi Sheppard Missett became a national phenomenon back when those kind of workout duds were in style–in the ’70s and ’80s—but it remains popular today, with more than 32,000 classes taught each week in every state and 32 countries.
Each Jazzercise class lasts 60 minutes and incorporates cardio, strength training and stretching—all set to popular music, from Britney Spears to Bob Dylan. Missett still choreographs the majority of the routines. Her daughter, Shanna Missett Nelson, became president of Jazzercise, Inc. in 2010 and has been teaching for 22 years. We asked Nelson what a newcomer should know before stepping inside a studio.
Spry: How was Jazzercise conceived?
Shanna Missett Nelson: My mom never meant to start a business. She was a dancer who taught classes at Northwestern University in Chicago. She noticed a lot of people quitting—this was the late ‘60s, when exercise wasn’t emphasized the way it is now. She was teaching very technical classes, and she had an idea to make dance more simple and easy to follow. So she began to teach that type of class in the basement of the dance studio, where there were no mirrors, and it was a success.
In the ’70s, my family moved to Southern California, and that’s when Jazzercise really took off, in part because that was the time and place where fitness became an industry.
Spry: You mentioned “no mirrors,” and that is one big way Jazzercise is different from a traditional dance class. You’re facing the instructor, but you can’t see yourself. Was that a conscious choice?
SMN: Yes, that’s definitely part of the philosophy. Our facilities don’t have mirrors unless they can’t find a location without one. If there are mirrors, you tend to compare yourself to the instructor or other people in the class instead of being in the moment and enjoying yourself.
Spry: How familiar should someone be with dance before trying out Jazzercise?
SMN: There’s no dance background required. A lot of our instructors are former dancers or cheerleaders but we also have instructors who had never danced before. There is a learning curve like with any movement class. I’ve started doing yoga, and I find myself looking around, trying to learn.
In Jazzercise, we do use technical dance terms—like chassé, relevé, arabesque—but we have a section of the website where you can learn the basic moves and practice in the privacy of your home if you want to.
Spry: How complicated are the routines?
SMH: For our choreography, we try to follow the structure of the song. So there’s a set of moves for the verses, another for the chorus and then if there’s a bridge sometimes there’s something different. But the same moves repeat throughout the song, so you know what’s coming up.
Spry: I think a lot of people may not realize that Jazzercise uses very current music. Has that always been the case?
SMN: Yes, we have a new set of songs every 10 weeks. I think it’s just what we always did. It makes sense—everybody wants to dance to the latest songs you hear on the radio. We also believe in using the original music. Other classes will use knock-offs or remixed versions, or speed up the rhythm. But we always use songs in their original form and don’t worry about beats per minute. All that’s important is getting your heartrate up!
Spry: How is the cardio section structured?
SMN: We follow the aerobic curve that’s widely used. The idea is to get your heartrate up quickly, get to the peak, stay up there for a little bit and then come down slowly.
Spry: Another thing that might surprise people is that nearly half of a one-hour class is devoted to strength training. Has that been part of Jazzercise since its start?
SMN: Yes. Years and years ago, my mom used to use ropes and beach balls before there were tubes and resistance balls! I can remember going to the hardware store with her, and tying the ropes. Now we use handheld weights and resistance tubing.
It’s an important part of overall physical activity, for women especially. You’re creating strong bone density. We also really wanted to give women a class where they can get everything done in an hour. I have two young ones and I don’t have a whole lot of time. If I can get both cardio and strength training in one class, that’s what I need.
Spry: How many calories are burned in a typical class?
SMN: You can burn up to 600 calories a class. It depends upon the intensity and how hard you want to work, but most burn between 500-600.
Spry: How adaptable is the class for different fitness levels?
SMN: All of our instructors give a low-impact option for moves as part of every class. We also offer some classes that are all low-impact. But you can always modify the moves to do whatever you need to do. Some days I can fly through class, and others I think, “Is there cement in my shoes?” So you always have to listen to your body. Luckily all the movements can flow from high to low-impact.
Spry: What should you wear to a Jazzercise class?
SMN: Whatever you’re comfortable in—something you can move in and feel comfortable while you exercise. As for shoes, I don’t think they have to be cross-trainers or aerobic shoes. If basketball shoes are what’s comfortable, wear those.
One thing about Jazzercise that I think sets us apart is there are people of all shapes, sizes and ages. The judgment factor is not there.
Spry: How is Jazzercise different from Zumba?
SMN: Zumba’s movements and music are all Latin, but we’re not just a Latin-based workout. Our choreography tends to follow the style of the song. Also, I don’t know what the training process for Zumba instructors is, but Jazzercise instructors go through quite a rigorous certification process, which includes a written exam, and several movement screenings and workshops.
Spry: Why do you think Jazzercise has been around for so long when lots of other fitness fads have come and gone?
SMN: We aim to be part of your life and not just your fitness program. Our centers are a very family-friendly environment, and you get to know people. It’s like a girls’ night out—at 9:40 in the morning for me! I think that’s why we have such longevity.
Aerobics instructors teach classes to groups of individuals who are interested in losing weight or improving/maintaining their cardiovascular health. They may teach a variety of classes, such as swimming or dancing, and they commonly teach multiple levels of courses for beginners up to experts.
What is an Aerobics Instructor?
The following job responsibilities are common for individuals in aerobics instructor roles:
- Teach aerobics classes to individuals at different skills levels
- Choreograph routines using signature moves and placements, or use moves from directed styles
- Perform routines so that students can follow the instructor’s lead during classes
- Observe students during routines to offer advice or guidance on improvement
- Perform other responsibilities like signing up new members, marketing classes, or offering personal training sessions
A Day in the Life
Aerobics instructors teach classes that are designed to help individuals lose weight, maintain weight, or improve/sustain cardiovascular health. Aerobics instructors may specialize in teaching a specific type of class—such as Jazzercise, spinning, swimming, or Zumba—or they may teach a variety of different types of classes over the course of a week or month. Typically, aerobics instructors teach multiple levels of courses to cater to individuals at different stages, such as beginner, intermediate, and advanced levels.
During class, the aerobics instructor usually performs the routine along with the students so that students can watch the instructor to learn what moves to do and how to do them correctly. While performing the routine, the instructor must also observe the class and talk to them, offering advice, motivation, and direction. The instructor makes sure that exercises are being performed correctly so that students avoid injury, and gives guidance on how to move during exercises to avoid strains.
Depending on their employer, the aerobics instructor may also have responsibilities outside of teaching classes. Aerobics instructors who own their own studios need to perform general tasks related to running a business and marketing to attract new clients. For aerobics instructors who work in gyms, they may have responsibilities for working at a front desk, signing up new gym members, and providing tours of the facility. Additionally, some aerobics instructors may offer private instruction to individual clients.
Typical Work Schedule
Aerobics instructors may work either part-time or full-time schedules, and they commonly work during first shift, second shift, and on weekends when gyms and studios are the busiest.
Projected Job Growth
Demand for aerobics instructors is expected to increase in the coming decade as more employers recognize the importance of physical health in overall wellbeing, offering paid gym memberships and other incentives to employees for participating in exercise programs.
Aerobics instructors are commonly employed by gyms and other fitness centers. Some may also be self-employed and own their own studios, or may teach classes for other studio owners on a freelance basis.
How To Become an Aerobics Instructor
There are a couple of paths you can take to become an aerobics instructor. The first is to earn an associate’s or bachelor’s degree in exercise science, kinesiology, or physical education. In these programs, you’ll learn about the importance of physical health, how to exercise without injury, and how to teach fitness to individuals with different needs—such as children or seniors. These degrees will qualify you to teach general aerobics classes and work as a personal trainer in a gym or fitness center.
If you intend to operate your own studio, college coursework in business or marketing can be beneficial as well. Studio owners will need to be educated on tax topics, legal concerns and regulations, and hiring practices, so courses in business administration can be useful. Additionally, courses in marketing can help you promote your studio in the community and draw in new clients to fill your classes.
Aerobics Instructor Salary Data
We’ve provided you the following to learn more about this career. The salary and growth data on this page comes from recently published Bureau of Labor Statistics data while the recommendations and editorial content are based on our research.
Do you want to share your passion with others? Become a fitness instructor! Jazzercise offers you the opportunity to own your own business while staying fit and enhancing the lives of others through exercise and dance. Take it. Love it. Teach it.
An Owner Instructor owns and teaches classes. Many Owner Instructors also hire Substitute Instructors to teach classes. Owner Instructors are certified to teach all class formats, or they are certified to teach only Jazzercise Lite or Junior Jazzercise.
A Substitute Instructor may teach all formats. A Substitute Instructor may also be certified to teach only Junior Jazzercise or Jazzercise Lite. A Substitute Instructor teaches class for an Owner Instructor or business franchisee. Substitute Instructors may be considered floating or associate: Floating Substitutes work on an "as needed" basis for many different class owners, and do not own classes; Associate Substitutes work on a regular basis for one class owner and do not own classes.
Jazzercise Lite and Junior Jazzercise Instructors
An instructor who chooses to teach Only Jazzercise Lite or Junior Jazzercise may not teach any other format. This certification requires training specific to these formats. An addendum is attached to the instructor's franchise agreement restricting the class format they may teach. Jazzercise Lite Instructors and Junior Jazzercise Instructors can choose to be either an Owner Instructor or a Substitute Instructor.
Standard for Industry Training
In the process to become a fitness instructor, a Jazzercise Instructor applicant is trained and must be certified before becoming a franchisee. (Every certified instructor holds a franchise.) The certification program, conducted worldwide through many regularly scheduled two to three-day workshops, is comprehensive and requires substantial advance preparation. Instructor training curriculum and course materials are consistent with the AFAA (Aerobics and Fitness Association of America) Basic Standards and Guidelines.
Health and Fitness
Pre-workshop study of basic anatomy, exercise physiology, nutrition, body composition, dance technique, injury prevention, exercise leadership, and Jazzercise teaching technique prepares trainees for a 100-question written exam.
Trainees must learn several Jazzercise routines, some of which must be presented during a practical exam.
Trainees must obtain a cardio-pulmonary resuscitation (CPR) certificate (before attending a workshop) and are required to maintain the certification once they become a franchisee.
Once franchised, instructors are far from alone in their Jazzercise business. Each instructor receives a wide variety of services from Jazzercise, Inc.
Every 10 weeks, instructors receive a DVD of approximately 28 new and innovative routines choreographed by Jazzercise founder and professional dancer Judi Sheppard Missett. These routines are pre-approved by a health and fitness specialist to ensure the safest and most effective workout. Free from the time-consuming responsibility of creating choreography week after week, instructors can focus their attention on operating a fun and challenging business.
Instructors can search the franchisor website for choreography notes in Jazzercise Routines Database. This database features specially programmed elements to help franchisees put together class sets.
A resource center that houses business tools and information used by all franchisees to promote their businesses. Jazzercise franchisees may access the Franchise Zone by logging in online from jazzercise.com.
Instructors receive business and instruction guidance from franchisor district managers and corporate staff.
The toll-free (800)FIT-IS-IT line is answered by customer service representatives who offer worldwide class information to customers, process business item orders from instructors, and take apparel orders from customers.
A Jazzercise Class Locator System (JCLS) Web page listing is provided to every class owner to market their classes.
Jazzercise offers a variety of class formats to appeal to customers of all ages and fitness levels, which allows instructors to target specific markets.
Jazzercise Inc. has marketing expertise and materials available, including print advertisement templates, nationally coordinated cross-promotions, and TV and radio spots, to name a few.
Judi Sheppard Missett and Shanna Missett Nelson regularly travel throughout the U.S. and internationally to fitness conventions, speaking engagements, and media interviews to promote Jazzercise.
A continuous flow of timely information on health/physiology, marketing, public relations, teaching techniques, and accounting methods is supplied through a franchisee hotline, regional conventions, and local district meetings.
Instructors are encouraged to participate in community service opportunities, including Jazzercise's Kids Get Fit program for local schools and Jazzercise sponsored benefit classes to raise money for charities of choice.
Jazzercise hosts exciting fitness conventions for instructors and their customers in U.S. and international locations.
Instructor & Class Owner Franchise Costs
As a newly franchised instructor, you will teach your first class for an investment as low as $2,980 using public facilities rented by the hour, or approximately $9,190 to $38,400 if you lease a commercial site and open a Jazzercise Fitness Center.
article with you.
Getting in shape with a friend is fun and makes it easier to achieve your goals. So how about exercising with your significant other? In February, in honor of Valentine’s Day, give it a try. Exercising together allows you to be accountable to each other as you embark on your fitness goals. You’ll help each other make sensible food choices and you will learn how much your sweetheart enjoys your company when given the opportunity.
(From the Jazzercise Fitness article, ” Fitness for Two: Healthy Fun with Your Valentine.” )
I’ll be in Las Vegas next weekend for a mini vacation. You’ll be in the capable hands with Stephanie Lemay on Saturday, so please come and support her as we welcome her back for the month of February!
CLUB JAZZERCISE UPDATE
JAZZERCISE T-SHIRTS FOR SALE
Thanks to everyone who has purchased the Jazzercise t-shirts. It’s so nice coming to class and seeing a sea of colorful shirts and Jazzercise attire on both the men and women during class!
By wearing the shirts, you are marketing for Jazzercise and helping to spread the word.
If you haven’t yet purchased a shirt and would still like to, there are still several left. The price is $8 per shirt and they come in different colors. If you are going to pay by check, please make them out to Christine Cross.
See your class manager or instructor for more information.
Gaile Kurasz. February 3
Linda Riccio. February 3
Gina Lyle. February 8
Samija Ajanic. February 10
Vivian Yturralde. February 10
Linda Pearson. February 11
Bill LaPointe. February 17
Joan Wilcox. February 19
Louie Horvath. February 22
Eileen Packer. February 24
Have a great week!
Kevin Taylor, Owner
Jazzercise Palm Springs Fitness Center
Rimrock Plaza Shopping Center
4781-F East Palm Canyon Drive
Palm Springs, CA 92264
760.320.1933 [email protected]
PUSH YOUR BODY. FIND YOUR BEAT.